Details
Skills
Please find below my CV for your consideration when assessing applicants for the above position. May I take this opportunity to highlight how my skills and experience would make suitable for this role. I possess.
• Over 14 years marketing and brand communications experience- Including 5 years working within for a major golf equipment manufacturer (PING) as UK and Eire, Europe and Middle East Assistant Marketing Manager.
• Agency and client-side experience within energy, financial services (banking), leisure, sport and automotive industries.
• BA Hons and Chartered Institute of Marketing qualified.
• Specific sponsorship, partnership, propositions and event management. Managing budgets, stakeholder relationships, P&L and compliance for all activity. Within golf I have worked with sponsors and partners including BMW, AEG, Volvo, VW and junior and ladies golf governing bodies.
• More general commercial partnership management including the management and performance of large- scale partnerships with Nectar, AA/Saga, British Gas and Cosco.
• Experience of managing and producing all communications plans including PR, media and general marketing literature.
• Vast experience presenting business development opportunities and commercial information to a wide variety of audiences within golf and other major commercial organisations within energy, automotive, financial services and leisure industries.
• 13 years experience of Microsoft office including presentation software
• Integrated marketing communications experience both on and off-line including social media and other digital platforms.
• Integrated marketing communications experience both on and off-line including social media (LinkedIn, YouTube) and other digital platforms including website CMS (content management systems), eCRM (Eloqua), event management and sales product/communications support.
• Budget management to £1.5 million.
• Experience of managing and reviewing suppliers including PR agencies and advertising agencies.
• Performance driven, consistently, exceeding ROI expectation.
• Strong communications skills influencing stakeholders within complex organisations.
• A desire to work within such an exciting sport, combining my skills in marketing, partnerships, communications and sponsorship with my passion for golf.
About
I am a commercially focused, integrated marketing manager, with extensive experience of working within B2B, B2C and agency environments within the financial services (Fiat Group, Mastercard), energy (EDF Energy), retail, leisure (Whitbread), sport (PING) and automotive industries (Fiat Group, Hertz, Europcar). As a former professional golfer and a keen cyclist I have always been able to set myself and achieve performance based targets