Anonymous

Skills

UI, UX, Product Design, Figma, HTML, CSS, jQuery, Product Management, Design Leadership, Analytics, Roadmap Planning, User Interviews, Wireframing, Prototyping, Competitive Analysis

About

As a seasoned Product Designer with over a decade of experience, I am excited to bring my strategic design expertise to your organization. My professional journey has been defined by transforming complex creative strategies into engaging digital experiences across diverse industries—from alcohol and beverage to retail, gaming, and technology.

Throughout my career, I have worked with an impressive array of brands including Coors, Patagonia, The North Face, ServiceNow, and most recently, Five Below. My approach goes beyond visual design; I specialize in bridging business requirements with exceptional user experiences through holistic, strategic methodologies.

At Five Below, I have demonstrated this approach by leading a cross-functional product team focused on creating digital experiences for tweens and teens. Key achievements include:
• Implementing a front-end Buy Online, Pick Up In-Store (BOPIS) experience across 1,700+ stores
• Developing a comprehensive design system and Figma component library that unified digital product design
• Researching, prototyping, and scaling new features across multiple digital platforms using advanced analytics and user feedback

My design philosophy centers on creating narrative-driven solutions that not only engage users but also drive meaningful consumer behavior. By leveraging techniques such as competitive analysis, user journey mapping, wireframing, and high-fidelity prototyping, I consistently deliver experiences that are both strategically aligned and visually compelling.

With a B.S. in Marketing and Graphic Design and currently pursuing a Master's in Information & Communication Technologies, I bring a unique blend of academic rigor and practical expertise. My technical skills span user research, design thinking, front-end development, and comprehensive design system creation.

I am passionate about solving complex problems and transforming creative visions into interactive experiences that resonate with users and meet business objectives. I look forward to the opportunity to discuss how my skills can contribute to your team's success.