The Marketing Analytics internship will aid the marketing analytics team with creating and managing multipole marketing dashboards.The intern will be tasked with helping set-up and creating high-level executive insights using GA4 and Looker as well as other visualization tools for multiple TaylorMade regions.You will discover and set up other regions for success on their ecommerce businesses.This global perspective will allow the full team to get a better understanding of how other regions ingest media (i.e. channel mix distribution), and downstream conversion value of these channels.
Essential Functions & Responsibilities:
- Execute and create reports and dashboards with actionable business insights
- Work cross functionally between multiple marketing teams and partners
- Create ad-hoc and evergreen dashboards and/or reports to support executive functions
- Monitor data quality and accuracy
- Clean and manager large data sets to compare trends
- Constantly learn about eCommerce businesses & the general golf industry
- Perform other related responsibilities
Knowledge Skills Required:
- Excellent verbal and written English communication skills
- Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint)
- Strong analytical, reasoning, problem-solving and decision-making skills.
- Ability to work across cross functional teams and manage priorities to accomplish multiple tasks
- Passion for sports required, with passion/interest/knowledge for golf strongly preferred
- Experience and familiarity with Google Analytics 4
- Experience data visualization software like DOMO, Looker, Tableau or PowerBI
- Curiosity about data and a passion for finding answers
- Experience presenting to large groups and managing deadlines
- Expectations are that interns will be available and onsite for the entirety of our summer internship program: Dates are from 6/16/2025 - 8/15/2025
Education/Work Experience:
- Undergraduate, completed junior or senior year of Bachelor's Degree in Business or Data Science
TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected base pay range for this position is $20.00 per hour. Additional benefits, such as health & wellness, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.
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TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
