The Audience Development internship opportunity will collaborate with the social and content teamsto create, curate, and strategically develop a comprehensive plan focused on the audiences we've cultivated through our audience development campaigns. This internship will analyze these audiences, identify key behaviors and trends, and craft a targeted strategy presentation to drive meaningful engagement and support business growth.
Essential Functions & Responsibilities:
- Significant focus on education, research, and cross-functional collaboration
- Partner closely with our analytics team to conduct deep dives into audience behaviors and insights.
- Collaborate with our eComm team to understand current strategies and consumer behaviors
- Partner with Associate Director of content to dissect information, craft a clear point of view, develop a comprehensive strategy, and present it in a digestible deck
- Perform other related responsibilities
Knowledge Skills Required:
- Excellent verbal and written English communication skills
- Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint)
- Strong analytical, reasoning, problem-solving and decision-making skills.
- Ability to work across cross functional teams and manage priorities to accomplish multiple tasks
- Passion for sports required, with passion/interest/knowledge for golf strongly preferred
- Independent research or analytically driven
- Digital marketing or marketing focus in current college program
- Presentation development or understanding
- Expectations that interns are available and onsite for the entirety of our summer internship program: Dates are from 6/16/2025 - 8/15/2025
Education/Work Experience:
- Undergraduate, completed junior or senior year of Bachelor's Degree in Marketing
TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected base pay for this position is $20.00 per hour. Additional benefits, such as health & wellness, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.
#LI-onsite
#LI-AP1
TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.
