The Belfry Hotel & Resort is an award-winning hotel, home to 300+ luxurious bedrooms and suites, several restaurants and bars, events and meetings spaces, a leisure club and spa. Our three golf courses, including The Brabazon, are recognised as world-class, and home to this year’s Betfred British Masters. Whether you're drawn to our iconic golf courses, the serenity of the spa, the excitement of guest services, or our behind-the-scenes operations, there's a place for you in our vibrant team.

We are writing a new and exciting chapter in the history of The Belfry. A major expansion and renovation project has begun at our resort, due for completion in Autumn 2025. With a substantial investment in excess of £80 million, we are enriching our resort including the addition of a new event space, The Masters Suite, 149 extra bedrooms, a state-of-the-art leisure club, and much more.

We believe in taking care of our team just as much as we do our guests. That's why we were named in the 2024 Caterer’s Top 30 Best Places to Work, as well as Springboard’s 2024 Best Employer. So, join us on our journey as we unveil a new and unparalleled resort.

Sales

Joining the sales team offers a dynamic and fulfilling experience, recognised as the Best Sales and Marketing Team. Our fast-paced environment adopts personal and professional growth, with a focus on exceptional service and maximising potential. The team specialises in conference and events sales, special events, and golf sales, offering diverse opportunities. The Belfry Hotel & Resort provides an exceptional venue for career advancement.

About the role:

As a Golf Sales Executive your role is to sell, manage and upsell The Belfry’s golf facilities to their full potential, maximising all revenue opportunities to grow green fee and resort revenue, achieving targets and building client relationships.

You will also be responsible for:

· Coordinate all event details prior to the event taking place.

· Proactive calling of lapsed business, new sales leads, monthly challenge targets

· Assisting with monthly sales reports to ensure that these are filled in by the deadline.

· Ensuring SOP procedures are maintained to ensure cancellation charges are retrieved

· Ensuring all group business is contracted and in line with the company SOP

· Assist with the daily business review to include events entered, status change, cancellation and turn-down

· Ensuring Incoming enquiries are priced according to the availability and demand of the golf course along with overall hotel demand.

· Assisting with the development of golf offering and rates for residential golf business

· Assisting with conducting regular competitor analysis to within the following sectors

· Conduct client show rounds and maximising revenue

· Handle all telephone enquiries in accordance to the 59Club Test call crib sheet and SOP

· Assist in managing and development of the golf database

About you

The ideal candidate will have a good knowledge of golf and can play at a good level, so they can advise clients when making sales.

In addition, you will be:

· Methodical - accurate and and able to work on own initiative, with outstanding attention to detail.

· Excellent with both verbal and written communication skills.

· Computer literate, with experience of hotel PMS. i.e. Delphi & Opera.

· Sales focused and enthusiastic, with excellent customer service skills.

· Flexible and capable of working well within a team.

Belfry Benefits

Learning & Development

We inspire and develop our team through on-the-job coaching & mentoring, in-house training and provide access to our online learning platform, The Belfry Campus. We offer apprenticeships in a host of subjects delivering nationally recognised qualifications to help advance careers, and our LEAD development programme empowers and inspires our teams to grow from Team Member through to Executive roles. We aim to promote internally where possible, nurture ambition and ensure all our team looking to progress have development plans in place, to support you to achieve your potential.

Wellness

We prioritise your wellbeing with discounted gym memberships and wellness programmes for personal growth. Partnering with The Burnt Chef Project, we offer mental health support and access to funded counselling. Our healthcare schemes include life assurance, 24-hour GP services, and health cash-plans, while our Menopause Support programme provides tailored assistance. With Wagestream access, you can easily track earnings, manage savings, and access wages on your terms, promoting financial wellness. Our Cycle2Work scheme supports sustainable travel for environmental and team wellbeing.

Showing our appreciation

We appreciate our team with our annual Belfry Awards, long service recognition, and extra holidays for loyalty and team events. Enjoy discounts at our resort's restaurants, bars, spa, and golf, for you and your friends & family. Access to Perkbox provides discounts & vouchers for everyday use plus on the spot rewards for your hard work. We provide free parking, a subsidised taxi service, and complimentary meals during shifts.

Making a difference

We are committed to sustainability and are proud of our Silver Award from Green Tourism and GEO Certification. The Belfry, spanning 550 acres in the Midlands, prioritises giving back to our local community and protecting wildlife. We integrate ESG into everything we do, from charity initiatives, raising over £20,000 last year, to golf course maintenance. We track charitable work at personal, departmental, and resort-wide levels to showcase our community contributions.

Our Values

Working here is more than ‘just a job’: we are a community that values each individual’s contribution and growth, whilst supporting each other’s success - regardless of department or role. Our Belfry Beliefs – Make a Difference, Own Our Actions, Better Together, and Deliver Every Day – aren't just words; they're the foundation of our culture and the essence of who we are.

If you're seeking a place where you can contribute, grow, and have a lasting impact – then the Belfry Hotel & Resort is the place for you.

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Golf Sales Executive