Location: London - 4 days a week in office and 1 WFH
Reporting To: Director, Event Experience
Contract Term: Full time, permanent
About LIV Golf
The LIV Golf League is the world’s only global golf league featuring 13 teams, a 14-tournament schedule, and many of the world’s best golfers. Launched in 2022, the League was designed to expand the sport on a global level and create new value within the golfing ecosystem while enhancing the game’s societal impact. A landmark investment by LIV Golf also launched The International Series, a set of 10 enhanced events sanctioned by the Asian Tour, with elevated prize funds in world-class destinations, offering a pathway for leading professional and amateur golfers from around the world into the LIV Golf League. Hall of Fame golfer and renowned businessman, Greg Norman, is the League’s first and founding CEO and Commissioner. Only two years into operations and with tournaments across North and Latin Americas, Asia, Australia, the Middle East and Europe, LIV Golf remains committed to developing the sport at every level and exposing more people to the positive virtues of the game through its unique blend of intense competition and entertainment.
History
LIV Golf launched in 2022 as an eight-event ‘Invitational Series.’ 2023 saw the inaugural LIV Golf League host 14 events around the world, from Adelaide to Chicago, Andalucía to Singapore, as well as launch the game’s first Team franchises, captained by some of golf’s most decorated superstars.
The format, respecting the history and traditions of the game, has been optimized for modern day sports fans; 3-days, 54 holes, no cut, shotgun start, offering a faster pace-of play to drive engaging storylines and offer an immersive fan experience.
The events, each wholly owned and operated by LIV Golf and broadcast around the world to over 300million homes, deliver a family-friendly environment, festival-style atmosphere, evening concert entertainment and world-class competition; a combination that is unique to the world of golf.
In 2024, LIV Golf will further expand the reach of the League, splitting the schedule between some of the most iconic venues across Asia, Europe and the Middle East with decorated venues in the US. The full player pathway, created in partnership with the Asian Tour, also launches, with the game’s first ever player Promotion and Relegation, and Player Transfer Window, as the holistic integration of LIV Golf is fully delivered.
Away from the entertainment on the course, LIV Golf is dedicated to enhancing the wellbeing of the communities it visits through its ground-breaking social impact and sustainability strategy, ‘Potential, Unleashed’, reflecting the league’s commitment to giving back and improving the world through golf.
Role Objective
As Event Experience Manager at LIV Golf you will be the driving force behind orchestrating the seamless execution of tournament week events, from inception to delivery, with a specialised focus on elevating the overall guest experience. Acting as the conduit for internal and external teams, you will create and implement a comprehensive event vision, manage resources, track budgets, and ensure all projects align with LIV Golf's objectives across event strategy. Your role will encompass a wide range of responsibilities, including but not limited to:
- Manage the development and execution of project plans for tournament week and league-wide events, ensuring alignment with overall strategic goals for guest satisfaction and brand image
- Collaborate with internal departments and external partners to define event strategies, objectives, and deliverables. Effectively communicate progress and manage expectations across all stakeholders
- Develop and maintain efficient event management procedures, streamlining processes and optimising operational efficiency to ensure consistency across all tournaments
- Oversee all aspects for tournament week events including budget management, timelines, program development, and creative elements
- Manage the development and execution of comprehensive project plans for the Fan Village, aligning with LIV Golf’s strategic goals to enhance guest satisfaction and brand image
- Manage the Fan Village budget, timeline adherence, and resource allocation to ensure optimal and most efficient usage
- Facilitate ideation and implementation of new activations and on-site experiences, fostering creativity and innovation to enhance fan engagement
- Analyse event metrics and guest feedback to identify trends, optimise guest satisfaction, and inform future event strategies
- Proactively identify and mitigate risks across all event functions, ensuring a seamless and successful experience for all guests
- Foster strong relationships with internal and external partners, promoting a collaborative and innovative approach to event execution
- Oversee the development and implementation of all creative elements surrounding events, ensuring a cohesive and engaging guest experience
- Provide regular reports summarising event progress, financial performance, and key metrics to inform future decision-making
- Oversee league wide gifting program for teams across all tournaments
Experience
- Proven track record of successfully planning and executing complex events on time and within budget
- Knowledge in tracking event metrics and reporting
- Experience creating comprehensive guest communication documents detailing all facets of an event
- Strong analytical and problem-solving skills with a focus on data-driven decision making
- Exceptional customer service skills, ensuring the satisfaction of internal and external stakeholders
- Proficiency in Photoshop and creative editing
- Ability to thrive under pressure, meets deadlines, and proficiently use event management software and Microsoft Office Suite
Required Skills
- Strong organisational and project management skills
- Excellent verbal and written communication skills
- Exceptional attention to detail
- Flexibility and adaptability
- Ability to be proactive and take initiative
- The ability to collaborate and communicate on-going project statuses effectively
- Ability to manage and prioritise multiple responsibilities in fast paced environment
- Positive attitude and team player mentality
LIV Golf Investments is an equal opportunity employer that is committed to diversity and inclusion in the workplace and the equal treatment of all current and prospective employees. We prohibit discrimination and harassment of any kind based on age, gender, disability, religion or belief, sexual orientation, marital status, pregnancy, race, ethnicity, or any other status protected by the laws or regulations where we operate. This policy applies to all employment practices within our organisation, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeships. LIV Golf Investments makes hiring decisions based solely on qualifications, merit, and business needs at the time.
