This designer will work with the eCommerce team in the exploration, conception, prototyping, presentation, and production of media across the Sun Day Red website. They will practice the art of visual storytelling to bring new products, ideas and digital features to life. This designer will also audit, research, and suggest best practices and ways of improving eCommerce features and functionality. This designer will also create designs for email and other digital marketing assets as needed.
Essential Functions and Key Responsibilities:
- Work with Sun Day Red eCommerce team and in-house developer to create wireframes, creative designs, and interactive prototypes for new site features and designs
- Create user interfaces, layouts, icons, animations, and graphic imagery for use in projects, product development/implementation and maintenance-support.
- Work closely with development members to ensure proper execution of design requirements and technical challenges/requirements.
- Use research and analytic data to drive design and content decisions.
- Present visual design directions to eCommerce team and stakeholders.
- Translate sitemaps, wireframes, and other architectural documents, as needed, based on firm understanding of UI and navigation planning.
- Establish, evolve, and maintain our design system and creative standards to ensure consistency and scalability across our digital platforms.
- Design flows and experiences that are simple, responsive, and elegant across devices.
- Assist in the concept and execution of usability studies and A/B testing to validate the most effective user experience for our customers.
- Audit existing experiences and uncover opportunities for improvement.
- Work with marketing/product team members to manipulate photo assets and create unique designs, and interactive prototypes for new product launches, site features and e-mail campaigns.
- Work with internal teams, freelance teams, and agencies on projects as directed.
- Performs other responsibilities and tasks as required
Knowledge and Skills Requirements:
- Proficient with digital design practices and tools (e.g., Figma, Sketch, Adobe Creative Suite)
- Ability to handle competing priorities in a fast-paced environment while collaborating with diverse teams.
- Portfolio of work showcasing samples of design for web and mobile web sites.
- Ability to create premium graphics and layouts for email, digital ads and other uses.
- Must have design sensibility, with a user-centered focus; keen eye for a premium aesthetic and maintaining it across all user touch points.
- Fluent English written and verbal communication skills; strong interpersonal skills with the ability to interact with all levels.
- Have a strong understanding of category navigation and overall site taxonomies in the e-commerce space.
- Have design-forward thinking that ensures you stay ahead of industry design standards and trends.
- Proven ability to work in a team-oriented, collaborative environment.
- Ability to develop new approaches to complex design problems.
- Must be organized and detail oriented; able to follow established design guidelines and put ideas into a tangible form.
- Knowledge of golf is a plus.
- Experience with footwear and apparel site design is preferred.
- Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint).
Education, Work Experience, and Professional Certifications:
- Bachelors degree or equivalent training in Graphic Design, Web Design and/or Digital Media
- 5+ years of experience in UX/UI Design or Web Design
- Strong experience in e-commerce design; knowledge in iterative user-centered design, methodologies, current trends and best practices
- Knowledge of WCAG accessibility standards
Work Environment / Physical Requirements:
- Normal office conditions with extensive computer and phone usage.
- Ability to work extended hours as necessary.
- Able to work efficiently and accurately in an atmosphere of frequent interruption.
- Light physical effort equal to frequent lifting or moving of lightweight materials.
TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $80,000 - $90,000. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.
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TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.