Location: London
ReportingTo:Jim Nicholas
Contract Term:Full time, permanent
ABOUT LIV GOLF
The LIV Golf League is the world’s only global golf league featuring 13 teams, a 14-tournament schedule, and many of the world’s best golfers. Launched in 2022, the League was designed to expand the sport on a global level and create new value within the golfing ecosystem while enhancing the game’s societal impact. A landmark investment by LIV Golf also launched The International Series, a set of 10 enhanced events sanctioned by the Asian Tour, with elevated prize funds in world-class destinations, offering a pathway for leading professional and amateur golfers from around the world into the LIV Golf League. Hall of Fame golfer and renowned businessman, Greg Norman, is the League’s first and founding CEO and Commissioner. Only three years into operations and with tournaments across North and Latin Americas, Asia, Australia, the Middle East and Europe, LIV Golf remains committed to developing the sport at every level and exposing more people to the positive virtues of the game through its unique blend of intense competition and entertainment.
LIV Golf is owned and operated by LIV Golf Investments whose vision and mission are centered around making holistic and sustainable investments to enhance the global golf ecosystem and unlock the sport’s untapped worldwide potential.
HISTORY
LIV Golf launched in 2022 as an eight-event Invitational Series with tournaments across the U.S., Europe and Asia. 2023 saw the first official season of the LIV Golf League, establishing the sport’s first professional golf teams captained by many of the game’s most decorated superstars competing in 14 events around the world.
The format respects golf’s history and traditions with updates for modern-day sports fans; three days, 54 holes, no cut, shotgun start, and simultaneous team and individual competitions, offering a faster tournament that drives engaging storylines and offers an immersive fan experience. The League’s award-winning events, each wholly owned and operated by LIV Golf and broadcast to over 500 million homes worldwide, showcase world-class competition within a family-friendly environment. Music entertainment, live concerts and a festival-style atmosphere play a signature role with LIV Golf, a two-time winner of the World’s Best Golf Event from the World Golf Awards and a Sports Business Awards Finalist for Sports Event of the Year.
LIV Golf continues to expand its reach by bringing the League to new and returning markets featuring some of the most iconic venues in the world. It has also introduced free agency to professional golf, integrating end-of-season player promotion and relegation, team trades and offseason roster movement that drive year-round fan engagement embraced by many of the world’s most popular sports.
Away from the entertainment on the course, LIV Golf is dedicated to enhancing the wellbeing of the communities it visits through its ground-breaking social impact and sustainability strategy, ‘Potential, Unleashed.’ Named a 2024 Most Impactful award winner by Front Office Sports for utilizing its platform to make a positive impact off the course, the League is committed to giving back and improving the world through golf.
Role objectives
We have a terrific team of multi-faceted creatives you’ll be joining. Here's what you'll be up to:
- Design Execution and Passion: You'll be crafting cohesive artwork and key visuals that perfectly align with our brand goals
- Embrace Cultural Influences: We're not just about golf; we're about bringing diverse cultural approaches into our work to create designs that pop with quality, cut-through, and vibrancy. Get ready to shake things up and explore new ideas
- Creative: Deliver visually stunning and captivating marketing materials and event creative that'll leave a lasting impression across the business portfolio, this can range from merchandising to ticketing
- Collaborate on Design Projects: From concept to completion, you'll be right in the thick of it, delivering a variety of design projects and bringing them to life. Share your expertise and passion with other designers by collaborating on projects, feedback, and support
- Keep your finger on the pulse of design trends: always ready to bring fresh and innovative ideas to the table to elevate our brand's visual presence
Get ready to unleash your creativity and make your mark in the world of sports and entertainment design with us
Responsibilities
- Create engaging and impactful designs according to requirements and an overall brand style that fans will love
- Craft captivating marketing materials that leave a lasting impression from OOH and beyond
- Delivering artwork across a range of different formats and templates, including web banners and social media assets
- Producing user-friendly templates to share with external stakeholders, this may include agencies or freelancers
- Design event-specific materials that steal the show. From eye-catching signage to engaging activations and merchandising, you'll make every event a memorable experience
- Delivering key art for original content series, digital platforms, and social ecosystems
- Photo manipulation and retouching: Advanced ability to transform images with a keen eye for detail, colour and aesthetics
Experience
5+ years experience as a Designer in Agency or in-house advertising, working in Entertainment or Sport
- Able to perform at an intermediate level in the Adobe Creative Suite (Illustrator, Photoshop, InDesign)
- Understanding of smart objects, compositing photography, colour correction and templates
- Experience creating concepts, adaptive work, mood boards, POS and presentations
- Experience with creative ideation and idea generation
- Understanding of visual elements (layout, type and fonts, project requirements and concepts)
- Use various techniques to create drafts, models and prototypes
- Produce final design solutions (like logos, banners and marketing materials)
- Collaborate with team members to launch projects
- Motion graphics is desirable, but not mandatory
Required Skills
- Teamwork skills. Problem-solving with a can-do attitude
- Can work under pressure and under certain time constraints due to urgent ad hoc requests
- Highly creative and a sharp eye for details
- Passionate about design
- Candidates must be highly motivated and open to ad hoc Travel
- An understanding and/or passion for golf would be beneficial
ABOUT OUR TEAM
If you are interested in joining a globe-spanning creative team and excited about bringing LIV Golf to life across vibrant visual media and building a Big Energy golf brand, we look forward to getting to know you.
Curious about how the team has been bringing LIV Golf to life? Check out our capabilities deck - https://www.beautiful.ai/player/-OHmXVg9REcgHMoo90uo
LIV Golf Investments is an equal opportunity employer that is committed to diversity and inclusion in the workplace and the equal treatment of all current and prospective employees. We prohibit discrimination and harassment of any kind based on age, gender, disability, religion or belief, sexual orientation, marital status, pregnancy, race, ethnicity, or any other status protected by the laws or regulations where we operate. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeships. LIV Golf Investments makes hiring decisions based solely on qualifications, merit, and business needs at the time.