Location: New York - 4 days a week in office and 1 at home
Reporting To: Senior Promo Producer
Contract Term: Full-time, permanent
ABOUT LIV GOLF
The LIV Golf League is the world’s only global golf league featuring 13 teams, a 14-tournament schedule, and many of the world’s best golfers. Launched in 2022, the League was designed to expand the sport on a global level and create new value within the golfing ecosystem while enhancing the game’s societal impact. A landmark investment by LIV Golf also launched The International Series, a set of 10 enhanced events sanctioned by the Asian Tour, with elevated prize funds in world-class destinations, offering a pathway for leading professional and amateur golfers from around the world into the LIV Golf League. Hall of Fame golfer and renowned businessman, Greg Norman, is the League’s first and founding CEO and Commissioner. Only three years into operations and with tournaments across North and Latin Americas, Asia, Australia, the Middle East and Europe, LIV Golf remains committed to developing the sport at every level and exposing more people to the positive virtues of the game through its unique blend of intense competition and entertainment.
LIV Golf is owned and operated by LIV Golf Investments whose vision and mission are centered around making holistic and sustainable investments to enhance the global golf ecosystem and unlock the sport’s untapped worldwide potential.
HISTORY
LIV Golf launched in 2022 as an eight-event Invitational Series with tournaments across the U.S., Europe and Asia. 2023 saw the first official season of the LIV Golf League, establishing the sport’s first professional golf teams captained by many of the game’s most decorated superstars competing in 14 events around the world.
The format respects golf’s history and traditions with updates for modern-day sports fans; three days, 54 holes, no cut, shotgun start, and simultaneous team and individual competitions, offering a faster tournament that drives engaging storylines and offers an immersive fan experience. The League’s award-winning events, each wholly owned and operated by LIV Golf and broadcast to over 500 million homes worldwide, showcase world-class competition within a family-friendly environment. Music entertainment, live concerts and a festival-style atmosphere play a signature role with LIV Golf, a two-time winner of the World’s Best Golf Event from the World Golf Awards and a Sports Business Awards Finalist for Sports Event of the Year.
LIV Golf continues to expand its reach by bringing the League to new and returning markets featuring some of the most iconic venues in the world. It has also introduced free agency to professional golf, integrating end-of-season player promotion and relegation, team trades and off-season roster movement that drive year-round fan engagement embraced by many of the world’s most popular sports.
Away from the entertainment on the course, LIV Golf is dedicated to enhancing the wellbeing of the communities it visits through its ground-breaking social impact and sustainability strategy, ‘Potential, Unleashed.’ Named a 2024 Most Impactful award winner by Front Office Sports for utilizing its platform to make a positive impact off the course, the League is committed to giving back and improving the world through golf.
ROLE OBJECTIVE
The LIV Golf Creative Studio is the league’s in-house agency team dedicated to bringing LIV Golf to life
through vibrant visual media. Our talented team of designers, photographers, producers, editors, and
managers provide the creative and production expertise needed to deliver top-tier assets for promoting
the LIV Golf brand and events. We are seeking a dynamic and creative Social Media Producer to join our team. The ideal candidate will be responsible for planning, creating, and delivering socially optimized promotional content to drive engagement and brand awareness across paid and organic media. This role requires a strategic thinker
with a deep understanding of social media platforms, trends, and best practices. Including the ability to
produce and create high-quality, engaging content.
Responsibilities
• Develop and implement social media strategies, including UGC, to boost brand presence and engagement
across platforms.
• Plan, create, or oversee content for Instagram, YouTube, TikTok, X, and Facebook, maintaining brand voice and
identity.
• Collaborate with creative and marketing teams to align social media with campaigns and business objectives.
• Monitor social media trends and engagement, idenBfying opportunities to improve reach and performance.
• Use analytics tools to track performance, report key metrics, and provide insights to optimize content.
• Stay current on social media trends and best practices, applying them to enhance content strategies.
• Manage production budgets, ensuring timely, on-budget delivery of projects, personnel, and resources.
Qualifications:
• Proven experience as a social media producer or similar role in social media management.
• Proficiency in social media platforms and tools, including Instagram, YouTube, TikTok, Twitter,
Facebook, and analytics tools.
• Strong understanding of social media trends and audience engagement strategies.
• Excellent communication, writing, and editing skills.
• Ability to create and edit multimedia content, including videos, images, and graphics.
• Strong organizational skills and ability to manage multiple projects simultaneously.
• Creative mindset with the ability to think strategically and take initiative.
• Experience with social media advertising and paid campaigns a plus.
SKILLS & EXPERIENCE
• Familiar with creative software such as Adobe Creative Suite.
• Understanding of digital marketing principles.
• Proficiency in Microsoft Office (Word, Excel, and PowerPoint).
• Strong interpersonal skills and the ability to work collaboratively with a team.
LIV Golf Investments is an equal opportunity employer that is committed to diversity and inclusion in the workplace and the equal treatment of all current and prospective employees. We prohibit discrimination and harassment of any kind based on age, gender, disability, religion or belief, sexual orientation, marital status, pregnancy, race, ethnicity, or any other status protected by the laws or regulations where we operate. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeships. LIV Golf Investments makes hiring decisions based solely on qualifications, merit, and business needs at the time.
