About LIV Golf
LIV Golf is modernizing the historic game of golf; the game’s first global event series, featuring 13 teams in a concurrent team and individual world championship, contested by 52 of the world’s best players over 14 events.
Only two years into operations, LIV Golf is one of modern-day sport’s biggest success stories, positively impacting lives in the communities it visits, driving positive change for fans, stakeholders, partners and players alike. Hall of Fame golfer and renowned businessman, Greg Norman, is the league’s founding CEO and Commissioner.
History
LIV Golf launched in 2022 as an eight-event ‘Invitational Series.’ 2023 saw the inaugural LIV Golf League host
14 events around the world, from Adelaide to Chicago, Andalucía to Singapore, as well as launch the game’s first Team franchises, captained by some of golf’s most decorated superstars.
The format, respecting the history and traditions of the game, has been optimized for modern day sports fans;
3-days, 54 holes, no cut, shotgun start, offering a faster pace-of play to drive engaging storylines and offer an immersive fan experience.
The events, each wholly owned and operated by LIV Golf and broadcast around the world to over 300 million homes, deliver a family-friendly environment, festival-style atmosphere, evening concert entertainment and world-class competition; a combination that is unique to the world of golf.
In 2024, LIV Golf will further expand the reach of the League, splitting the schedule between some of the most iconic venues across Asia, Europe and the Middle East with decorated venues in the US. The full player pathway, created in partnership with the Asian Tour, also launches, with the game’s first ever player Promotion and Relegation, and Player Transfer Window, as the holistic integration of LIV Golf is fully delivered.
Away from the entertainment on the course, LIV Golf is dedicated to enhancing the wellbeing of the communities it visits through its ground-breaking social impact and sustainability strategy, ‘Potential, Unleashed’, reflecting the league’s commitment to giving back and improving the world through golf.
Role Objective
We have a terrific team of multi-faceted creatives you’ll be joining. Here's what you'll be up to:
- Design Vision and Direction: You'll be at the forefront, crafting cohesive design strategies that perfectly align with our brand goals. Get ready to set the bar high for consistent and compelling design standards across all platforms.
- Embrace Cultural Influences: We're not just about golf; we're about bringing diverse cultural approaches into our work to create designs that pop with quality, cut-through, and vibrancy. Get ready to shake things up and explore new ideas.
- Translate Marketing Strategies: Turn marketing strategies into visually stunning and captivating design concepts that'll leave a lasting impression.
- Lead Design Projects: From concept to completion, you'll be right in the thick of it, leading various design projects and bringing them to life with your creative genius.
- Stay Ahead of the Curve: Keep your finger on the pulse of design trends, always ready to bring fresh and innovative ideas to the table to elevate our brand's visual presence.
- Mentorship and Support: Share your expertise and passion with other designers by providing feedback, support, and mentorship to help them grow and thrive in their roles.
Get ready to unleash your creativity and make your mark in the world of sports and entertainment design with us.
Responsibilities + Requirements
- Dive deep into developing and expanding the visual identity of LIV Golf. Set the bar high by establishing creative standards and an overall brand style that fans will love.
- Get ready to craft captivating marketing materials that leave a lasting impression from OOH and beyond.
- Take charge of designing event-specific materials that steal the show. From eye-catching signage to engaging activations and promotional items, you'll make every event a memorable experience.
- Style the Merch: Put your creative flair to work by designing LIV Golf merchandise that fans can't resist. From stylish apparel to must-have accessories and golf-related products, you'll make sure our merch stands out from the crowd.
- Pitch internal and external stakeholders with your creative concepts. Take their feedback in stride and drive visual refinements that take our designs to the next level.
- Team up with internal departments and external agencies to translate ideas and needs into visually stunning designs.
- If you have experience delivering key art for original content series, digital platforms, and social ecosystems, you'll fit right in.
Experience
- Around 10 years of experience as a Designer in Agency (in-house/advertising) or Entertainment industry
- Pitch creative ideas
- Proficient in the Adobe Creative Suite (Illustrator, Photoshop, InDesign), alongside presentation design.
- Experience creating pack concepts, adaptive work, mood boards, POS and presentations
- Strong experience with creative ideation and idea generation
- Understanding of visual elements (layout, type and fonts)
- Understand project requirements and concepts
- Use various techniques to create drafts, models and prototypes
- Produce final design solutions (like logos, banners, interfaces)
- Motion graphics is desirable
- Collaborate with team members to launch projects
Required Skills
- Teamwork skills. Problem-solving with a can-do attitude
- Highly creative and a sharp eye for details
- Passionate about design
- Time management and multitasking abilities
- Candidates must be highly motivated, willing to work unusual hours (weekends, evenings and holidays)
- An understanding and/or passion for golf would be a plus
ABOUT OUR TEAM
If you are interested in joining a globe-spanning creative team and excited about bringing LIV Golf to life across vibrant visual media and building a Big Energy golf brand, we look forward to getting to know you.
Curious about how the team has been bringing LIV Golf to life? Check out our capabilities deck -https://www.beautiful.ai/player/-NxrAWv-ZB3SvWriL7o-
LIV Golf Investments is an equal opportunity employer that is committed to diversity and including in the workplace and the equal treatment of all current and prospective employees. We prohibit discrimination and harassment of any kind based on age, gender, disability, religion or belief, sexual orientation, marital status, pregnancy, race, ethnicity, or any other status protected by the laws or regulations where we operate. This policy applies to all employment practices within our organisation, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeships. LIV Golf Investments makes hiring decisions based solely on qualifications, merit and business needs at the time.